Sònar 2024

The Generative Art Museum will be present in Sònar 2024 Barcelona, the most important festival of Music, Innovation & Creativity edition in southern Europe and arguably the world.

TGAM will be located in the project area of Sònar 2024, the beating heart of Sónar+D a forum, exhibition area and testing ground open to all attendees at Sónar by Day, where creative technology and innovative art meet eye-opening research, AI-generated visuals, and experimental video games.

About Sònar

Sónar is a pioneering festival that’s reflected the evolution and expansion of electronic music and digital culture since its first edition in 1994.

Each year, Sónar converts Barcelona into a focal point for music lovers, artists and professionals from across the world, drawn to the multiple stages and venues of the Fira Barcelona by the festival’s innovative content, format, and celebratory atmosphere.

True to its name, Sónar tracks and amplifies the present and future musical landscape, hosting the most influential artistic creations of the current moment and providing a platform for artists from around the world. In doing so, it serves as a proving ground for new and emerging trends at the intersection of performance, music, science, information technology and beyond.

After three decades and over 100 editions worldwide, Sónar continues to re-define what a festival can be, removing barriers and forging connections between audiences, genres and creative disciplines.

Founded in Barcelona in 1994 by Ricard Robles, Enric Palau, and Sergi Caballero. The festival has been divided into two parts since its inception: Sónar by Day and Sónar by Night, with a three-day congress, Sónar+D dedicated to Creativity, Technology and Business running concurrently since 2013. As well as the flagship event in Barcelona, Sónar hosts events around the world, with annual festivals having taken place in Bogota, Buenos Aires, Hong Kong and Reykjavik. In 2023, editions are planned for Lisbon and Istanbul, as well as the 30th anniversary of the festival in Barcelona.

Artists that have performed at Sónar include Björk, Thom Yorke, Jean-Michel Jarre, Duran Duran, Grace Jones, Beastie Boys, De La Soul, Kraftwerk, Gorillaz, New Order, Skrillex, Diplo, M.I.A., Arca, Rosalía, Chic, Ryuichi Sakamoto, Aphex Twin, Richie Hawtin and Laurent Garnier.

TGAM's Sponsors

TGAM is supported by several sponsors who help operations and provide tech solutions.

If you want to be a sponsor contact us.